Pure by Alfred Sung

Pure by Alfred Sung Bridals
"I love beauty, and what is more beautiful to see than a woman on her wedding day?" asks Alfred Sung, Canada's top fashion designer and renowned international style maker. Mr. Sung's name covers more than 20 licensed product lines sold in more than 50 markets internationally. He is also the creative force behind an exquisite collection of bridal gowns with an underlying theme of understated elegance. "There's such liberty and scope in creating for such a special occasion," he reflects. "I can be either subtle or grand in design, lavish in fabric selection and use, and indulgent in details and ornamentation."

Alfred Sung's exquisitely crafted Signature bridal collection comprises select gowns, ranging in silhouette from classically elegant to sumptuously romantic. His refined styling is evident in the sculpted bodices, graceful necklines, and dramatic off-the-shoulder and strapless looks, which are complemented by striking, contoured sleeves and flattering, accentuated waistlines.

His floating skirts rustle from multiple yards of Angel Tulle, silk essence chiffons, lustrous satins, and shimmering organzas. Their workmanship and finishing details include ultra-fine French seams, ribbon-bound hems, curled hem-lines, pearl-edging, Swarovski Austrian crystal accents, and tiny loop-and-covered-button closures.

And now Alfred Sung introduces his newest and most exquisite line of bridal gowns – PURE Alfred Sung. These silk gowns are truly breath-taking and are a vision to behold.

Pure by Alfred Sung Bridals galleries and retailer information is available at Alfred Sung Bridals.

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